Lets face it, the internet is chock full of horrible websites. Many sites still lack a responsive design, have a poor user interface, are confusing to navigate, and/or have poorly built functionality that has not been properly tested. So when you do stumble upon a great website it makes the experience all the sweeter. But how is a great website created? What separates a great website from just an average one?
As the web continues to evolve, managing a website is becoming more complicated than ever. Beyond the constant rush to get marketing campaigns aligned and fresh website content produced, is the often overlooked aspect of website health. Your website health is an external measure of your websites' speed, security, search ranking, and overall site experience. Below we have outlined 5 tips for measuring and optimizing your website health and security.
With the shock of Google's Mobilegedon finally starting to sink in, more and more business owners are understanding the importance of making their websites responsive. Unfortunately, many of them are only focused on their search ranking and are not seeing the bigger picture. Making your website responsive is important, but just because your website 'responds' does not mean that your website is mobile friendly.
In the past few years the number of mobile device users going online has increased dramatically. This new change in web demographics has made it imperative to make one’s website cross-device compatible. The majority of websites on the web are at least viewable on mobile devices; however, the interface is rarely mobile optimized and often makes navigating web content frustrating, if not impossible for mobile users. To handle this new demographic of devices, two design philosophies began to emerge: Responsive Design and Adaptive Design.